Part 1 Individual Business Environment Journal
In this project, students will acquire an understanding of factors that affect the business environment at the international, national, and local levels.
To become more familiar with the international and national business environments, each student will read business publications such as the Wall Street Journal or Business Week and collect articles that discuss different events, issues, and factors (e.g., new federal regulations, technological advances, etc.) that are currently impacting businesses in each of nine categories. Students will write a brief summary of each article and save the summaries and articles in their individual business environment journals.
Students should create a bibliography including all of the articles in their journal.
Students should work to stay on schedule or even work ahead to ensure that they have completed all 15 articles by the end of the project.
Your journal should be created in a shared Google Docs file, include 10 sections and you should identify, read and summarize 3 current articles in each topic below:
- Business Trends
- Cultural & Social Issues
- Global Trade & Global Relations
- Government Impact on Business
- Ethical & Legal Issues in Business
Timeline Due Date
- Business Trends October 13 & 17, 2016
- Business Environmental Scan October 18 & 19, 2016
- Quiz 3A October 21, 2016 Group Contract & Plan Due
- Cultural & Social Issues October 20 & 24, 2016
- Global Trade & Relationships October 25 & 26, 2016
- Government Impact October 31 & November 1, 2016
- Ethical Issues & Legal Issues November 2 & 3, 2016
- Team Presentations November 7 & 8, 2016
- Individual Conclusions & Quiz 3B November 11, 2016
- Test over all of the above November 18, 2015
Part 2 Team Environmental Scan Focused on a Local Business
Period 2 Teams Period 4 Teams Period 7 Teams
Group contract and Project Plan. Both of these will be due on October 21, 2016
Students will also work in teams to conduct an environmental scan focused on a local business of their choice. Each team will conduct primary and secondary research to determine what specific factors are affecting its selected business, as well as how that business is responding to those factors.
After conducting this research, each team will develop two items:
- Two page written report detailing its findings The paper should be double spaced with 1 inch margins using 12pt font.
- Digital presentation of your team’s choosing to share your team’s findings with the class. Your team’s Environmental scan should answer the questions:
- What factors are impacting the business’ current external environment? (Use what you learn from the articles you are reading.)
- How do these factors impact the business? Give specific examples.
- Prioritize the factors from most urgent and important to least urgent and unimportant.
- What are your recommendations for the business to address the highest priority factors?
- What are your recommendations for the business to address the lowest priority factors?
- What is the impact of current environmental trends on the business?
- What are your recommendations for adopting these trends or ignoring them?
Finally, after all of the teams have shared their presentations, each student will return to her/his business environment journal to add his/her conclusions regarding the impact of each event, issue, or factor on the local business community.
Business Environment Presentation Rubric
Your Team Environmental Scan presentation will be the second part of the period on November 7 & 8, 2016
JFK High School of Business 